branding – The Frugal Feminista | Kara Stevens

Affordable Strategies to Build Your Brand and Capture Your Target Market

No matter what size your business is, it’s essential to prioritize branding. Critical to making your company stand out, engaging your audience, and securing customer loyalty, branding sets you apart from your competitors and facilitates commercial success. While major corporations have multi-million dollar campaigns at their disposal, smaller businesses are typically working on a much

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How to Improve Your Online Business Presence in Unpredictable Times

No matter what’s going on in the world, improving your company’s online presence should always be on your to-do list.  But in unpredictable times like these, this step is crucial! Now, people are shopping online more than ever, home deliveries are becoming the norm, and where there’s a change like this, there’s an opportunity.  If

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Why Your Branding Matters

When you have a business, no matter the size, you should always be aiming to garner loyalty and trust from your clients and customers. When they see your website, your flyers, social media, and products, they should all be cohesive. Everything you create says something about you and your company if you aren’t consistent, then

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